Leading Brands In the Middle East

Founded in 2011, The Principals MENA has maintained a reputation for continuously innovating & evolving in order to position itself as the market leader in acquiring, supplying & distributing premium International brands throughout the Middle East region.

  • We represent a range of European brands in the food and non-food segments in the Middle East. With significant expertise in logistics, marketing, distribution and sales, TPM has made a reputation for itself as a trusted, reliable partner in growing and nurturing brands across a range of categories.

  • At TPM, we understand the complexity of the Middle East market. Each country is approached with a different strategic agenda. Take the UAE for instance, which has a high number of expat English-speaking population, compared to KSA: a predominantly Arabic-speaking country.

  • We pride ourselves in maintaining avenues of sustained growth and profitability to our stakeholders. Thus, building long lasting relationship with our business partners.

  • Our latest acquisition of the e-commerce fulfillment company has helped expand our reach to all the online and e-commerce stores including Noon, Amazon.ae, Mumzworld and all other e-commerce channels.

  • Our large warehousing facilities are temperature-controlled and well-equipped with the most advanced stock monitoring systems for managing our large number of SKUs.

TPM Divisons